Contents of the TOOLKIT:
Note: Download the file to access the toolkit details.
PART 1: GETTING STARTED
1.1 What is Organizing?
1.2 Identifying the Change You Want
1.3 Root Cause Tree Tool
1.4 Determing Your Demands
PART 2: CREATING A STRATEGY
2.1 What is a Strategy?
2.2 Power Analysis
2.3 Power Map Tool
PART 3: CRAFTING YOUR MESSAGE
3.1 What is Messaging?
3.2 Storytelling 3.3 Art + Activism
3.4 Narrative Analysis
3.5 Using Social Media
PART 4: BUILDING COLLECTIVE POWER
4.1 What is Collective Power?
4.2 Recruiting Supporters
4.3 Developing Leaders
4.4 Ladder Engagement Tool
PART 5: USING YOUR POWER
5.1 What is a Tactic?
5.2 Principle of Escalation
5.3 Popular Tactics
5.4 Non-Violent Intervention
PART 6: SUSTAINING A MOVEMENT
6.1 What is Self-Care?
6.2 Dealing with Group Conflict
6.3 Principle of Progress 6.4 Winning
PART 7: RESOURCES
7.1 Tools
7.2 Organizations
CREDITS
Written by: Renee Gasch Julia Reticker-Flynn Contributing writers: Clarissa Brooks Sydney Kesler Madelynn Bovasso Nimrat Brar Design & Illustrations: Arlene Basillio Contributing Artwork: AMPLIFIER Julia Reticker-Flynn Director, Youth Organizing & Mobilization Advocates for Youth Kinjo Kiema Manager of State and Local Campaigns Advocates For Youth Locsi Ferra Head of Impact Level Forward Special thanks to AMPLIFIER, Cleo Barnett, and Alixandra Pimentel for their support and input.
This guide is created by Advocates for Youth and Level Forward, and is inspired by the film AMERICAN WOMAN